Put-Pocketing instead of pick pocketing
What a delicious marketing gimmick!
Former pick pockets are being recruited in London to what else?
They PUT money in strangers pockets!
Whats more is that they are being instructed to only put money in the pockets of peeps who NEED it. This is the brain child advertising idea of a British phone company called Talk Talk.
Just a thought for my fave city of Ypsi.... How about marketing Put-Pocketing here?
I'm sure it would create a major buzz.
Here is a short video of one ex-pick pocket in action on the streets of London:
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